Annual Report
2020
6/41

Accelerating Innovation

“We are working flat out on dpa’s new editorial management system Rubix. It’s intuitive and can be used anywhere. The pandemic has sharpened our awareness for how we can optimise future collaboration within a large, decentralised news organisation.”




Felix Frieler,
Head of Newsroom Innovation, dpa


A change of perspective is often helpful. From his apartment in Berlin, Felix exchanges views with dpa colleagues around the globe in order to make sure Rubix is crafted to meet editorial needs.